ATV and UTV brand benchmark
ATV and UTV brand rankings in Poland: share, momentum and models
A brand ranking should answer more than who has the largest volume. The pace of change, share of new vehicles, number of active models, regional concentration and strength of the sales network also matter. ATV Radar combines these dimensions in one brand profile.
A ranking for any period
The user selects a month and analysis range, and the ranking recalculates volume, momentum and the new-versus-used structure. This makes it possible to compare the current result, a season, a year or a longer-term shift in brand position.
From brand to model and importer
A brand profile shows the models driving its result, assigned importers and dealers, and its trend over time. It reveals whether growth is broad and durable or depends on a single product or a one-off registration spike.
Competitive benchmarking
Dealers can compare their offer with local demand, importers can assess share and model mix, and manufacturers can study the competitive structure before entering Poland. The Pro plan connects rankings with company and sales-network analysis.
Frequently asked questions
Which brands are included?
The public catalogue contains brands identified and normalised in the current ATV Radar dataset.
Can the ranking be filtered?
Yes. The panel supports time periods, segments and a split between new and used units.
Does the ranking equal sales market share?
The ranking is based on registrations. It is a market indicator, not a compilation of sales invoices.